Stop the press, as the news is true. UFC and Meta sign multi-year deals to move ahead with promotions. The news came in hot as Meta and UFC have shaken hands on a multi-year million-dollar partnership, which could be good for both parties.
The major reason for Meta to shake hands is the fact that they can use the advanced technology of their company in the madly followed UFC.
Let’s dissect what the partnership will bring.
How Will Meta Use This Deal?
UFC and Meta signed a multi-year deal, but fans are interested in knowing how this partnership will work. UFC is one of the most-watched martial arts sports in the world.
Meta will use technologies like Meta AI, Meta Glasses, Meta Quest, Facebook, Instagram, WhatsApp, and Threads.
SUGGESTED READ: Seth Rollins vs CM Punk – Drama Beyond WWE
Along with this, Meta will also be the official partner of UFC’s official fan technology partner. In addition, Meta will also work towards a pay-per-view and fan night events system. This will help Meta with the financial aspect.
The CEO of UFC, Dana White, seemed more than happy with the deal. White stated that the viewer’s experience of watching UFC would change drastically after this deal.
UFC CEO also clarified that they have already started working on some of the innovations, including a new fighter ranking system. Dana also stated that the next few years will be a game-changer for UFC-watching fans.
Fans might be shocked to know that this isn’t the first time Meta and UFC are joining hands. Even in the year 2024, UFC head of global partnership, Grant Norris Jones, claimed that they worked with Meta.
Following the talks in 2024, UFC looked at other potential partners but found Meta to be the best one. Norris also clarified that Meta would be the official marketing partner, AI glasses partner, website partner, and social media partner.
Norris assured the fans that Meta is investing a lot into the UFC ecosystem, and this can only be good for the sport.
Love of Mark Zuckerberg for Mixed Martial Arts
Fans who think that UFC and Meta signing a multi-year deal is just a shot in the air are mistaken. The owner of Meta, Mark Zuckerberg, is one of the biggest MMA fans.
He has attended various UFC events, and Mark always had a soft spot for MMA. Zuckerberg, after the deal was over, expressed his happiness.
He claimed that he is looking forward to working with UFC and letting the fans have a new and advanced experience.
Not only is he interested in UFC, but Mark has also been involved in some MMA events himself.
This has made the executives worried. They feel that MMA is more injury-prone, which could be negative for Mark Zuckerberg.
YOU MIGHT READ: Anthony Joshua Comeback Fight: Will He Face Tyson Fury?
